{
"_comment": "Content for the photoreal3d.com site. House rules: no client or project names, no toponyms, no architecture bureau names; consistent British English.",
"hero": {
"tag": "Photoreal3d — architectural visualisation studio",
"title": "we make\natmospheric renders\nthat sell",
"subtitle": "plus films, 3D tours,\nimmersive landing pages\nand presentation models",
"cta": {
"label": "Book a call",
"href": "#contact"
},
"slides": [
{
"image": "media/riverside-residential-quarter/frame-20.jpg",
"video": ""
}
]
},
"founder": {
"name": "",
"title": "project director",
"photo": "",
"callSubtitle": "A strategy call with our project director",
"materialsSubtitle": "We will go through it before the call",
"signoff": "— Photoreal3d"
},
"midCta": {
"title": "A strategy call with our project director",
"text": "We will unpack the brief, talk through the options and give you a steer on timing and budget"
},
"contacts": {
"phone": "+34629915636",
"email": "info@photoreal3d.com",
"telegram": "https://t.me/photoreal3d",
"maxPhone": "",
"maxLink": ""
},
"standards": {
"label": "Standards",
"title": "Our quality standards",
"intro": "Nine principles our work is built on",
"items": [
{
"title": "We study the project first",
"desc": "Before anything starts we work out what makes the scheme different from its neighbours and who it is being sold to. Camera angles, light and the people in frame all follow from that."
},
{
"title": "A properly detailed model",
"desc": "The more carefully the geometry is resolved, the more convincing the result. We chamfer edges, model inner window profiles and dress what sits behind the glass — residential or commercial."
},
{
"title": "Current landscaping",
"desc": "Our libraries of planting, street furniture and paving are refreshed regularly, so the surroundings match what developers are building now and will not look dated in a year."
},
{
"title": "Materials that read true",
"desc": "Concrete reads as concrete, brick as brick, metal as metal. We work with PBR materials and real manufacturer textures."
},
{
"title": "Light that carries the frame",
"desc": "Time of day is chosen for the job the image has to do: daylight, golden hour or dusk. Agreed with you at the sketch stage."
},
{
"title": "People with a story",
"desc": "Characters are cast for the project's audience — age, scenarios, clothing. We use library models and AI generation, and an art director checks every frame."
},
{
"title": "Post-production with intent",
"desc": "We strengthen what the composition does well and pull the weaker parts out of focus. The final image sits closer to staged photography than to a technical render."
},
{
"title": "AI post-production",
"desc": "A neural layer on top of classical retouching: refining materials, bringing surroundings to life, options in hours instead of days. We never deliver raw generation — the art director always has the final say."
},
{
"title": "Client service",
"desc": "Quick communication and careful handling of comments: a dedicated manager, direct access to the art director, updates by messenger or email, and a call at every key stage."
}
]
},
"faq": [
{
"q": "How do you price a project?",
"a": "We quote per project — number of viewpoints, amount of modelling, timing, depth of AI post-production. Before work starts you get a modular quote with transparent lines: what is included, what can be added, what can be dropped. We unpack the brief on a call and send the numbers within one to two working days."
},
{
"q": "How long do projects take?",
"a": "It depends on scope. A single exterior render is around a week. A package of five to eight viewpoints, two to three weeks. A promotional film, four to eight weeks. Exact dates are fixed in the contract, stage by stage."
},
{
"q": "How many revisions are included?",
"a": "Two rounds of preview revisions within the agreed brief are included (this varies by service). We adjust colour, furniture, planting and the placement of people free of charge. Changing the camera angle, altering facade geometry or replacing approved materials is priced separately and agreed first. The boundaries are written into the contract before we start."
},
{
"q": "Do you work with BIM?",
"a": "Yes. We accept Revit, ArchiCAD, SketchUp, DWG and PLN. Our modellers optimise the model for 3DS Max while keeping the link to the source. If the architect issues revisions, we pull them into the scene rather than rebuilding from scratch."
},
{
"q": "What about NDA and protecting our material?",
"a": "We sign our standard NDA or work to your form. Material sent through the site is covered by the confidentiality commitment published on this site — files are not passed to third parties. Storage is on secure servers with access logging. Artists and modellers each sign a personal NDA. After delivery, material is deleted on request or after 90 days."
},
{
"q": "Who owns the source files (PSD, 3D scenes)?",
"a": "We deliver final JPG and TIFF. Handing over 3DS Max sources is optional and written into the contract."
}
],
"bundle": {
"label": "The full package",
"title": "A complete visual kit to launch a scheme",
"description": "When you need more than a single render — the whole visual package, from stills and film to panoramas, mockups, presentation models and immersive landing pages — we build it from one source. Work runs in stages and takes one to three months depending on scope. It costs less than coordinating several suppliers, and every piece comes out in one visual language.",
"items": [
"Presentation model and submission package — a separate model from the same BIM source",
"Exterior and interior renders — for the website, brochures and outdoor advertising",
"Promotional film and AI animation — for digital, broadcast and social",
"360° panoramas — for the sales suite and an online tour",
"Renders mocked up in context — banners, brochures, advertising",
"An immersive landing page — a dedicated project page with a 3D tour, film and stills"
]
},
"aiReel": {
"label": "Film production",
"title": "Atmospheric promotional films from renders you already have — in three days",
"description": "A standing offer: send us the finished renders for your scheme and three working days later you have an atmospheric promotional film for the website, advertising and the sales suite.",
"videos": [],
"cta": "More on AI visualisation",
"heroVideo": "static/video/ai-showcase-01_w.mp4",
"heroVideoFull": "static/video/ai-showcase-01.mp4"
},
"nda": {
"title": "Our confidentiality commitment",
"paragraphs": [
"Photoreal3d (the \"Studio\") undertakes to keep confidential all material shared with us while a project is being discussed.",
"1. Material we receive — drawings, elevations, BIM models, references, commercial information — is used solely to prepare a proposal and to carry out work on your project.",
"2. The Studio does not pass material to third parties, does not publish it and does not use it for any other purpose without the client's written consent.",
"3. Studio staff with access to the material have each signed a non-disclosure agreement.",
"4. Material is held on secure servers with access logging and is deleted at the client's request or 90 days after the project is delivered.",
"5. This undertaking is accepted at the moment material is sent through the form on this site.",
"If you need a separate mutual NDA in place, write to info@photoreal3d.com."
]
}
}